The man who made Sweet’N Low artificial sweetener a staple at restaurants across America has committed suicide at the age of 89.
Donald Tober, the CEO and co-owner of Sugar Foods, leapt to his death from the 11th floor of his plush $10 million Park Avenue apartment building in Manhattan just before dawn on Friday, according to the New York Post.
Investigators believe Tober jumped around 5am. His body was discovered in the courtyard of the luxury Upper East Side complex several hours later.
Sources told the Post he was struggling with Parkinson’s disease.
Tober’s exact net worth has not been made public. However, Sugar Foods boasted annual revenue of $286 million in 2018.
Tober’s father, Harry, founded the company back in 1948. Tober, who graduated from Harvard Law School, joined the company in the 1970s – helping to transform it into a multi-million dollar business.
According to Restaurant News magazine, 80 percent of US food establishments used Sweet’N Low by the mid-1990s.
Tober was behind the push to place the artificial sweetener in restaurants around the world.
‘Don’s had as much to do with building Sweet’N Low into a household name as anyone ever has with a product,