According to Warner Bros, this distribution exec suddenly remembered that the trailer for the mob movie contained a scene showing a gangster with a machine gun shooting up people in a movie theater from behind the big screen. This distribution exec quickly instructed the studio to “replace it as soon as possible”. At 6 AM, Warner Bros started notifying the theater circuits to pull the offensive Gangster Squad trailer. That is being done all over North America today. Meanwhile, Warner Bros’ marketing department is scrambling to get out its second-generation Gangster Squad trailer already in the works. This new trailer, without the movie theater scene, will be swapped out for the offensive one within a week. Warner Bros says this is now the whole story.
And the studio’s explanation which I absolutely believe also makes clear that, while my phone calls overlapped with their behind-the-scenes process, I was not responsible for the studio pulling the offensive Gangster Squad trailer with the movie theater shooting scene.