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Startup Converts Plastic To Oil, And Finds A Niche

By DANIEL ROBISON
NPR

Only 7 percent of plastic waste in the United States is recycled each year, according to the Environmental Protection Agency. A startup company in Niagara Falls says it can increase that amount and reduce the country’s dependence on foreign oil at the same time.

It all starts with a machine known as the Plastic-Eating Monster. Thousands of pounds of shredded milk jugs, water bottles and grocery bags tumble into a large tank, where they’re melted together and vaporized. This waste comes from landfills and dumps from all over the United States.

“Basically, they’ve been mining their piles for us and sending them here,” says John Bordynuik, who heads his namesake company, JBI Inc. He invented a process that converts plastic into oil by rearranging its hydrocarbon chains.

Vying For Mainstream Acceptance

According to tests by the New York Department of Environmental Conservation, JBI’s patented technology is efficient, with close to 90 percent of plastics coming out as fuel. Bordynuik says that makes the case for this kind of recycling to go mainstream.

“When there have been attempts in the past to make fuel from plastic, it’s been low-quality, low-flashpoint, kind of sludgy,” he says. “In this case here, we’re making a very highly refined, consistent product that’s within specifications of any standardized fuel.”

JBI executive Bob Molodynia points to a spout at the other end of the plastic-eating machine, where a thin, brown liquid drips out.

“You could tap this right now and this is ready to go,” he says. “That’s a No. 6 fuel. That’s what a lot of [companies] like U.S. Steel use, a lot of major companies — that’s what they pay the big bucks for, right there.”

Each barrel of oil costs about $10 to produce. JBI can sell it for around $100 through a national distributor. The young company is already producing a few thousand gallons of oil a day. It has signed lucrative deals to set up operations next to companies with large volumes of plastic waste.

But in its rush to grow, JBI has been accused by the Securities and Exchange Commission of overvaluing some of its assets in order to raise more funds.

And Bordynuik says it has been hard to find acceptance from potential oil buyers because JBI’s product has been dubbed a “green fuel.”

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